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‘Strong is the new skinny’: A content analysis of #fitspiration images on Instagram
Ist Teil von
Journal of health psychology, 2018-07, Vol.23 (8), p.1003-1011
Ort / Verlag
London, England: SAGE Publications
Erscheinungsjahr
2018
Link zum Volltext
Quelle
Applied Social Sciences Index & Abstracts (ASSIA)
Beschreibungen/Notizen
‘Fitspiration’ is an online trend designed to inspire viewers towards a healthier lifestyle by promoting exercise and healthy food. This study provides a content analysis of fitspiration imagery on the social networking site Instagram. A set of 600 images were coded for body type, activity, objectification and textual elements. Results showed that the majority of images of women contained only one body type: thin and toned. In addition, most images contained objectifying elements. Accordingly, while fitspiration images may be inspirational for viewers, they also contain a number of elements likely to have negative effects on the viewer’s body image.