Details

Autor(en) / Beteiligte

• Black, J
• Morrison, A

Titel

Sunset in the Land of the Rising Sun: Why Japanese Multinational Corporations Will Struggle in the Global Future

Auflage

1

Ort / Verlag

London: Palgrave Macmillan UK

Erscheinungsjahr

2010

Quelle

Alma/SFX Local Collection

Beschreibungen/Notizen

• Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan. When in full bloom the sight is spectacular but it sadlyonly takes a week until thetree is bare. In a longer cycle of nations and business, we see, unfortunately, a similar pattern for Japanese Multinational Corporations.