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Seven Days in Utopia features prominently Jungian psychology of synchronicity, archetypes, and spirituality. After a golf prodigy (archetypal hero) melts down at his first professional golf outing, he seemingly serendipitously (synchronously) flees to small town Utopia, Texas, where a seasoned, retired golf pro (archetypal wise old man) takes him under wing with a religious steadfastness (spirituality), restores him to his “game”—both of golf and of life—and sends him on his way. As a part of David L. Cook’s multimedia cottage industry related to his 2006 self-published best-seller Golf’s Sacred Journey: Seven Days at the Links of Utopia, this movie closes with an online marketing segue to his new book, Bury My Lies. In Seven Days in Utopia a huge, sharp psychological hook devilishly disguised in homespun sheep’s clothing uses social media to multimedially peek into the future. The reviewer contrasts Seven Days in Utopia with the recent Academy Award-winning movie The Blind Side. Utopia idealizes humanity by glossing over self-interest while The Blind Side realizes humanity by admitting honest self-aggrandizement as a plot linchpin. Additionally, the Cook industry is compared with the tradition of entertainment-education from the Sabido method, which has used science to produce entertainment with social value in over 500 programs worldwide. The reviewer prefers the honesty of a hand held straight out palm upward and the unflinching look in the mirror. (PsycINFO Database Record (c) 2016 APA, all rights reserved)