Details

Autor(en) / Beteiligte

• Janissek-Muniz, Raquel
• Becker, Fábio Dídimo
• Lesca, Humbert
• Freitas, Henrique

Titel

APPLICATION DE LA VEILLE ANTICIPATIVE STRATEGIQUE POUR LE SUIVI DE L'ENVIRONMENT ET LA PRODUCTION DE CONNAISSANCES ACTIONABLES/THE USE OF ANTICIPATIVE AND STRATEGIC INTELLIGENCE FOR SCANNING THE ENVIRONMENT AND TO PRODUCE ACTIONABLE KNOWLEDGE

Ist Teil von

• Revista de gestão da tecnologia e sistemas de informação, 2011-05, Vol.8 (2), p.425

Ort / Verlag

Sao Paulo: TECSI Information Systems and Technology Management, University of Sao Paulo

Erscheinungsjahr

2011

Link zum Volltext

Quelle

Elektronische Zeitschriftenbibliothek - Frei zugängliche E-Journals

Beschreibungen/Notizen

• This article describes a demonstration of the L.E.SCAnning® methodology in a study case conducted in brazilian company, having with subject base the assessment of the shares available in the market aiming to interpret future scenarios and to produce actionable results. The method is based in qualitative research exploratory, using informations collected. The informations were organized by actor and subject, and, then, prepared by affinity, using the Puzzle Method. This work, taking in environment related to factors and important agents to evolution value of shares, shows that, applying the method and its concepts about weak signals in shares market is possible develop anticipative ideas. [PUBLICATION ABSTRACT]