Details

Autor(en) / Beteiligte

• Wang, Harry HX
• Li, Y T
• Martin CS Wong

Titel

Leveraging the power of health communication: messaging matters not only in clinical practice but also in public health

Ist Teil von

• Hong Kong medical journal = Xianggang yi xue za zhi, 2022-04, Vol.28 (2), p.103

Ort / Verlag

Hong Kong: Hong Kong Academy of Medicine

Erscheinungsjahr

2022

Link zum Volltext

Quelle

EZB Free E-Journals

Beschreibungen/Notizen

• Whether to inform people about their health facts or to exert a long-lasting influence on their behaviour for living a healthier life, the use of different strategies is crucial in public health campaigns spanning a variety of areas, including the ongoing coronavirus disease 2019 (COVID-19) pandemic.6 7 Of equal importance is the integration of health communication in public advocacy and outbreak responses, which necessitate appropriate, practical, and straightforward messages that fill knowledge gaps for the target audience. Improving eye health contributes substantially to maintaining independence and daily life activities, improving quality of life and well-being, ensuring educational attainment and workplace productivity, and reducing poverty and inequalities.8 Similar to the prevention and management of most chronic diseases, promoting and improving eye health also require a life course approach that aims to minimise risk factors through evidence-based interventions at important life stages from as early