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ʺDawn, over a daisy-filled meadow: the spirit of spring imprisoned in womanʹs body: the first child in the worldʺ (Photoplay, July 1918, 111). Thus, with Mary Pickford emerged the world’s first experience of full-blownfilmstardom. Others, notably Florence Turner and Florence Lawrence, had marked out the path a few years earlier; and others, for example, Mary Fuller, Mabel Normand, the Gish sisters, and serial queens Pearl White and Helen Holmes, emerged alongside her. But through the 1910s it was around Mary Pickford in particular that star practices were consolidated and star discourses woven. Through Pickford, studio executives and publicists,