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Journal of experimental social psychology, 2023-01, Vol.104, p.104398, Article 104398
2023
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Autor(en) / Beteiligte
Titel
Making an impression: The effects of sharing conspiracy theories
Ist Teil von
  • Journal of experimental social psychology, 2023-01, Vol.104, p.104398, Article 104398
Ort / Verlag
Elsevier Inc
Erscheinungsjahr
2023
Quelle
Alma/SFX Local Collection
Beschreibungen/Notizen
  • Conspiracy theories are widely viewed as stigmatized beliefs, and it is often assumed that sharing them will therefore have negative reputational consequences for individuals. In six experiments (two pre-registered), we examined how sharing conspiracy theories can have important consequences for both impression-management and impression-formation. Experiment 1 (N = 354) highlighted people's awareness of an impression-management strategy in sharing conspiracy theories. Participants perceived that others would share conspiracy theories when aiming to create unfavorable impressions, and would avoid sharing them to create favorable impressions. Experiments 2 and 3 (Ns = 137 and 150) examined participants' own impression-management motives for sharing conspiracy theories and demonstrated that these motives depended on their own conspiracy beliefs. Specifically, participants with weaker conspiracy beliefs perceived that they would share conspiracy theories mainly to portray themselves negatively, and as radical, unstable, and unique people, whereas those with stronger conspiracy beliefs perceived that they would share conspiracy theories mainly to appear stable and honest. Experiments 4a, 4b and 5 (Ns = 248, 250 and 417) focused on impression-formation. Participants evaluated fictitious politicians who shared (vs. refuted) conspiracy theories as less predictable and competent, but also as a “rogue” political outsider who is likely to effect change. Moderation analyses indicated that these differences were less pronounced or even reversed among participants with right-wing attitudes (Experiments 4a, Experiment 5) and those with strong conspiracy beliefs (Experiment 5). We discuss the importance of examining conspiracy theories from this communicative perspective. •People understand the social consequences of spreading conspiracy theories.•Impression-management goals change people's expression of conspiracy theories.•The expression of conspiracy theories changes observers' impressions.•Politicians who spread conspiracy theories may lose support.•But conspiracist politicians can seem like “outsiders” capable of changing the system.
Sprache
Englisch
Identifikatoren
ISSN: 0022-1031
eISSN: 1096-0465
DOI: 10.1016/j.jesp.2022.104398
Titel-ID: cdi_crossref_primary_10_1016_j_jesp_2022_104398

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