Details

Autor(en) / Beteiligte

• Hahn, Tobias

Titel

Cross-Industry Innovation Processes: Strategic Implications for Telecommunication Companies

Auflage

2015.

Ort / Verlag

Wiesbaden: Springer Vieweg. in Springer Fachmedien Wiesbaden GmbH

Erscheinungsjahr

2015

Link zum Volltext

Quelle

Alma/SFX Local Collection

Beschreibungen/Notizen

• Based on multiple case study analysis, focusing on scalable service innovation, the present study provides a practical process model that shall serve telecommunication companies as a guideline while conducting strategic cross-industry innovation projects. The findings also pay attention to characteristics in cross-industry collaboration, organizational preconditions and strategic deliberations and postulate propositions for present theoretical innovation process models.